Amazon and marketplace listing packs, one product at a time
Ethos turns one product into a complete listing pack: the Amazon title, five bullet points, product description, backend search terms, product images and A+ content — or the title, description and long image for your own store, eBay, TikTok Shop and Alibaba.com. You upload it yourself.
What comes in a listing pack
One product, one platform family, one pack. Everything is written from the product information already in your own file, and you put it into your store backend yourself.
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Amazon: every field the listing needs
Say which product to list and Ethos prepares one Amazon pack for it: the title, five bullet points, the product description, the backend search terms, the product images and the A+ content. Each part is written from the specs, selling points and use cases already recorded for that product, so the listing says the same thing your datasheet says. Only products that are on sale in your file get a pack.
- Title, five bullets, product description
- Backend search terms
- Product images and A+ content
- Only products on sale in your file
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Your own store, eBay, TikTok Shop, Alibaba.com
The same product can get a pack for overseas platforms: an independent store, eBay, TikTok Shop or Alibaba.com. You get the title, the description and the long detail image, written in English and laid out for that platform. A product sold both ways can have an Amazon pack and an overseas platform pack, and both are written from the same product file.
- Title, description and long image
- One pack per platform family
- Same product file behind every pack
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Written to each platform's own rules
Listings get rejected when they break platform rules, so the copy follows those rules while it is written. Amazon titles stay within 200 characters and eBay titles within 80 characters. Phone numbers and WeChat IDs are left out. Phrases Amazon does not allow — free shipping is one example — are not used. And only products that are on sale in your file are written up.
- Amazon titles within 200 characters
- eBay titles within 80 characters
- No phone numbers or WeChat IDs
- Phrases the platform forbids are left out
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In the language and units of your market
Ethos works market by market. A global trade company writes for overseas business buyers — importers, wholesalers and the purchasing teams of brands — in English. A company selling in the United States writes for American consumers, in American English and with imperial units. The listing copy follows the market that company was set up for.
- Global trade: English, for business buyers
- United States: American English, imperial units
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You upload it, and the store stays yours
Ethos does not list products for you. The pack is prepared, and you upload it to your own store backend. Ethos does not log into any platform on your behalf and does not keep platform passwords, so nobody outside your team can change what is live in your store.
- We do not upload for you
- You put the pack into your own backend
- No platform logins, no stored passwords
See what one product pack looks like for your platform
Tell us what you sell and where you sell it. We will walk you through a listing pack for one of your own products.
